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Conference Booths

Intro

DataVisor takes part in many conferences throughout the year. As a visual designer, I had the unique opportunity to work on the booth designs.

PROJECT YEAR

PROJECT GOALS

DESIGNER

STAKEHOLDERS

Branding

Information Design

Parinitha Marnekar

Head of Marketing

CEO

CTO

2020 - 2022

Problem

With COVID-19 upending a lot of in-person events in 2020, we were glad to be back in 2021 and 2022 at MRC and Money 20/20 events which are important lead generation events for DataVisor. With the recent branding upgrade, we wanted to make sure it reflected in our booth design.

Solution

Since this is a major source of lead generation for DataVisor, conferences are a major branding play for the company. Implementing our new brand and also using some interesting visuals to invite people to our booth was the main priority. The second reason is to attract talent. At the conference, we are usually surrounded by other fraud and risk company booths. We needed a new and innovative way to stand out of the crowd.

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Mockups of the conference booth at MRC 2022

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Hub booths at Money 20/20 - 2021

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